1ST 2ND Mortgage Company of N.J.
1ST 2ND Mortgage Company of N.J. has 269 closed loans in our dataset — fully analyzed and benchmarked against peers across the 5 Ps of Mortgage Shopping.
Ratings· each scored 1–5 against peer lenders
Pricing
Acceptable
2/5
vs. all lenders
Pull-through
Strong
4/5
closing strength
Product
Strong
4/5
FHA · Conventional
Place
Sound
3/5
Multi-Region · 6 mkts
Promptness
Not enough data
—/5
No quote responses measured yet
Summary
What They Do Well
- Strong pull through performance
Things to Think About
- Pricing may be below industry average
Explore another lender or local market
Report Card
1ST 2ND Mortgage Company of N.J. performance at a glance
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Acceptable
+40.0 bps above market avg
2/5
Pull Through
Closing strength
Strong
Top 40% of lenders
4/5
By Loan Product· Specialization by type
Conventional
189 loans · 0.39% above market
Acceptable
Bottom 40% of lenders
2/5
FHA
77 loans · 0.45% above market
Strong
Top 40% of lenders
4/5
By Loan Purpose· Transaction purpose mix
Purchase
229 loans · 0.42% above market
Sound
Top 60% of lenders
3/5
Refinance
40 loans · 0.29% above market
Acceptable
Bottom 40% of lenders
2/5
By Location· Geographic coverage
Geographic Reach
Multi-Regional · 6 markets
Sound
Top 60% of lenders
3/5
Loan Product Performance
Performance by Loan Product
| Loan Type | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Conventional | 189 | 70.3% | +0.387%Above | $3,317Fees | ||||
FHA Loans | 77 | 28.6% | +0.446%Above | $4,025Fees |
Conventional
OverallAcceptable
ProductAcceptable
PricingAcceptable
Pull ThroughSound
Volume189
Mix70.3%
Spread
+0.387%Above
Fees
$3,317Fees
FHA Loans
OverallSound
ProductStrong
PricingAcceptable
Pull ThroughStrong
Volume77
Mix28.6%
Spread
+0.446%Above
Fees
$4,025Fees
Loan Purpose Performance
Performance by Loan Purpose
| Purpose | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Purchase | 229 | 85.1% | +0.416%Above | $3,544Fees | ||||
Refinance | 40 | 14.9% | +0.289%Above | $3,059Fees |
Purchase
OverallAcceptable
ProductSound
PricingAcceptable
Pull ThroughSound
Volume229
Mix85.1%
Spread
+0.416%Above
Fees
$3,544Fees
Refinance
OverallAcceptable
ProductAcceptable
PricingMediocre
Pull ThroughSound
Volume40
Mix14.9%
Spread
+0.289%Above
Fees
$3,059Fees
At a Glance
Lender Overview
Lending Activity
Loans Originated
269
Applications
345
Volume
$119 million
Pricing & Closing
Avg Rate Spread
+0.400%
vs. market APOR
Avg Net Fees
$3,481
Origination − Credits
Pullthrough Rate
78.0%
Applications → Closed
Typical Borrower
Avg Loan Amount
$444,851
Avg Borrower Income
$177,535
Avg Property Value
$573,476
Geographic Coverage
Geographic Performance
Metro Areas
6
markets with activity
States Served
13
of 50 states + DC
Avg Place Specialization
Sound
3/5
States with Loan Originations
13Full-year 2024 · HMDALoans originated
< 1010–5050+None
Northeast5
CTNHNJNYPA
South7
DEFLMDNCSCTXVA
West1
CA
Top Metro Areas by Place Specialization Score
Top States by Place Specialization Score
How We Rank Lenders
Our rankings use an equal-weight average of scores across the 5 Ps — Pricing, Product, Pull-Through, and Place — with lender promptness blending in as the fifth once a lender has responded to real shopper quote requests.
Our Point System (Max 50 Points)
10/ 50 pts
Pricing
How competitively a lender prices vs. the market benchmark (20%).
10/ 50 pts
Product
Performance on your specific loan type (20%).
10/ 50 pts
Pull Through
How reliably a lender closes the loans it starts (20%).
10/ 50 pts
Place
Depth of a lender's expertise in your local market (20%).
10/ 50 pts
Promptness
How quickly a lender answers real quote requests — blended in once they respond (20%).
Champion(80%+ = 40-50 points)
Superstar(60-79% = 30-39 points)
Data Integrity & Updates
Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.
Looking for a different lender?
Are you the owner of 1ST 2ND Mortgage Company of N.J.?
Claim this profile to add your business logo, highlight verified loan officers, collect verified reviews, and customize your marketing presence.
The 5 PsRankings are calculated from observed lender differences on closed loans across Pricing, Pull-through, Product, and Place, plus Promptness when a lender has answered real shopper quote requests.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.