We analyzed every closed loan from Citizens Bank — 9.6k loans across 15k applications— and benchmarked them against peer lenders across the 5 Ps of Mortgage Shopping.
Ratings· each scored 1–5 against peer lenders
Pricing
Strong
4/5
vs. all lenders
Pull-through
Strong
4/5
closing strength
Product
Exceptional
5/5
FHA · Conventional · VA · Jumbo
Place
Strong
4/5
National · 49 mkts
Promptness
Not enough data
—/5
No quote responses measured yet
Awards
Conventional
Superstar
FHA
Superstar
VA
Superstar
Jumbo
Superstar
Purchase
Superstar
Refinance
Superstar
Summary
What They Do Well
- Competitive pricing compared to the market
- Lower than average lender fees
- Strong pull through performance
- Particularly strong in Conventional and FHA and VA and Jumbo loans
- Nationwide availability with consistent service
Explore another lender or local market
Report Card
Citizens Bank performance at a glance
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Strong
+2.9 bps above market avg
4/5
Pull Through
Closing strength
Strong
Top 40% of lenders
4/5
By Loan Product· Specialization by type
Conventional
7,543 loans · 0.03% above market
Exceptional
Top 20% of lenders
5/5
FHA
614 loans · 0.42% above market
Strong
Top 40% of lenders
4/5
VA
177 loans · 0.40% below market
Strong
Top 40% of lenders
4/5
Jumbo
1,277 loans · 0.22% below market
Exceptional
Top 10% of lenders
5/5
By Loan Purpose· Transaction purpose mix
Purchase
7,132 loans · 0.03% below market
Exceptional
Top 20% of lenders
5/5
Refinance
2,480 loans · 0.18% above market
Exceptional
Top 20% of lenders
5/5
By Location· Geographic coverage
Geographic Reach
National · 50 markets
Strong
Top 40% of lenders
4/5
Loan Product Performance
Performance by Loan Product
| Loan Type | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Conventional | 7,543 | 78.5% | +0.029%Above | $1,041Fees | ||||
FHA Loans | 614 | 6.4% | +0.425%Above | $1,453Fees | ||||
VA Loans | 177 | 1.8% | -0.399%Below | $1,278Fees | ||||
Jumbo Loans | 1,277 | 13.3% | -0.224%Below | $1,048Fees |
Conventional
OverallStrong
ProductExceptional
PricingStrong
Pull ThroughSound
Volume7,543
Mix78.5%
Spread
+0.029%Above
Fees
$1,041Fees
FHA Loans
OverallStrong
ProductStrong
PricingStrong
Pull ThroughSound
Volume614
Mix6.4%
Spread
+0.425%Above
Fees
$1,453Fees
VA Loans
OverallStrong
ProductStrong
PricingStrong
Pull ThroughSound
Volume177
Mix1.8%
Spread
-0.399%Below
Fees
$1,278Fees
Jumbo Loans
OverallStrong
ProductExceptional
PricingStrong
Pull ThroughStrong
Volume1,277
Mix13.3%
Spread
-0.224%Below
Fees
$1,048Fees
Loan Purpose Performance
Performance by Loan Purpose
| Purpose | Overall | Product | Pricing | Pull Through | Volume | Mix | Spread | Fees |
|---|---|---|---|---|---|---|---|---|
Purchase | 7,132 | 74.2% | -0.029%Below | $830Fees | ||||
Refinance | 2,480 | 25.8% | +0.184%Above | $1,724Fees |
Purchase
OverallStrong
ProductExceptional
PricingStrong
Pull ThroughSound
Volume7,132
Mix74.2%
Spread
-0.029%Below
Fees
$830Fees
Refinance
OverallStrong
ProductExceptional
PricingSound
Pull ThroughSound
Volume2,480
Mix25.8%
Spread
+0.184%Above
Fees
$1,724Fees
At a Glance
Lender Overview
Lending Activity
Loans Originated
9,612
Applications
15,455
Volume
$4 billion
Pricing & Closing
Avg Rate Spread
+0.029%
vs. market APOR
Avg Net Fees
$1,074
Origination − Credits
Pullthrough Rate
62.2%
Applications → Closed
Typical Borrower
Avg Loan Amount
$515,509
Avg Borrower Income
$231,043
Avg Property Value
$762,093
Geographic Coverage
Geographic Performance
Metro Areas
49
markets with activity
States Served
50
of 50 states + DC
Avg Place Specialization
Strong
4/5
States with Loan Originations
50Full-year 2024 · HMDALoans originated
< 2020–5050–100100–200200+None
Northeast9
CTMEMANHNJNYPARIVT
Midwest12
IAILINKSMIMNMONDNEOHSDWI
South17
ALARDCDEFLGAKYLAMDMSNCOKSCTNTXVAWV
West12
AKAZCACOIDMTNMNVORUTWAWY
Top Metro Areas by Place Specialization Score
Showing 10 of 49 metro areas
Top States by Place Specialization Score
Showing 10 of 40 states
How We Rank Lenders
Our rankings use an equal-weight average of scores across the 5 Ps — Pricing, Product, Pull-Through, and Place — with lender promptness blending in as the fifth once a lender has responded to real shopper quote requests.
Our Point System (Max 50 Points)
10/ 50 pts
Pricing
How competitively a lender prices vs. the market benchmark (20%).
10/ 50 pts
Product
Performance on your specific loan type (20%).
10/ 50 pts
Pull Through
How reliably a lender closes the loans it starts (20%).
10/ 50 pts
Place
Depth of a lender's expertise in your local market (20%).
10/ 50 pts
Promptness
How quickly a lender answers real quote requests — blended in once they respond (20%).
Champion(80%+ = 40-50 points)
Superstar(60-79% = 30-39 points)
Data Integrity & Updates
Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.
Looking for a different lender?
Are you the owner of Citizens Bank?
Claim this profile to add your business logo, highlight verified loan officers, collect verified reviews, and customize your marketing presence.
The 5 PsRankings are calculated from observed lender differences on closed loans across Pricing, Pull-through, Product, and Place, plus Promptness when a lender has answered real shopper quote requests.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.