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Primelending, a Plainscapital Company

Independent Mortgage CompanyDALLAS, TXDirect

Primelending a Plainscapital's 21.1k closed loans and 28k applications, benchmarked against peer lenders across the 4 Ps of Mortgage Shopping.

Pricing
Acceptable
vs. all lenders
Pull Through
Exceptional
closing strength
Products
Exceptional
FHA · Conventional · VA · Jumbo · USDA
Place
Strong
National · 49 mkts
Safe Rate AwardsConventional SuperstarFHA SuperstarVA SuperstarJumbo SuperstarUSDA SuperstarPurchase Superstar

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Safe Rate's Summary

What They Do Well

  • Strong pull through performance
  • High volume lender with significant market experience
  • Particularly strong in Conventional and FHA and VA and Jumbo and USDA loans
  • Nationwide availability with consistent service

Things to Think About

  • Pricing may be below industry average

Explore another lender or local market

Report Card

Primelending, a Plainscapital Company performance at a glance

CategoryScorevs. Peers
Overall Performance· Pricing & closing strength
Pricing
Rate competitiveness
Acceptable
Near industry average
+32.1 bps above market avg
Pull Through
Closing strength
Exceptional
Market Leader
Top 20% of lenders
By Loan Product· Specialization by type
Conventional
Exceptional
Market Leader
Top 10% of lenders
FHA
Exceptional
Market Leader
Top 10% of lenders
VA
Exceptional
Market Leader
Top 20% of lenders
Jumbo
Exceptional
Market Leader
Top 20% of lenders
USDA
Exceptional
Market Leader
Top 10% of lenders
By Loan Purpose· Transaction purpose mix
Purchase
Exceptional
Market Leader
Top 10% of lenders
Refinance
Exceptional
Market Leader
Top 20% of lenders
By Location· Geographic coverage
Geographic Reach
Coverage footprint
Strong
Highly Competitive
Top 40% of lenders
National50 markets

Loan Product Performance

Performance by Loan Product

Loan TypeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Conventional
Strong
Exceptional
Acceptable
Strong
13,90966.0%
+0.283%Above
$3,431Fees
FHA Loans
Strong
Exceptional
Acceptable
Exceptional
4,35220.6%
+0.662%Above
$4,013Fees
VA Loans
Strong
Exceptional
Sound
Exceptional
2,15310.2%
-0.290%Below
$2,147Fees
Jumbo Loans
Strong
Exceptional
Sound
Strong
3751.8%
+0.173%Above
$2,435Fees
USDA Loans
Strong
Exceptional
Acceptable
Strong
2931.4%
+0.377%Above
$2,561Fees

Loan Purpose Performance

Performance by Loan Purpose

PurposeOverall
ProductPricingPull ThroughVolumeMixSpread
Fees
Purchase
Strong
Exceptional
Acceptable
Strong
19,41792.1%
+0.314%Above
$3,475Fees
Refinance
Sound
Exceptional
Acceptable
Strong
1,6657.9%
+0.392%Above
$3,172Fees

At a Glance

Lender Overview

Lending Activity
Loans Originated
21,082
Applications
28,167
Volume
$7 billion
Pricing & Closing
Avg Rate Spread
+0.321%
vs. market APOR
Avg Net Fees
$3,445
Origination − Credits
Pullthrough Rate
74.8%
Applications → Closed
Typical Borrower
Avg Loan Amount
$356,172
Avg Borrower Income
$144,104
Avg Property Value
$449,368

Geographic Coverage

Geographic Performance

Metro Areas
49
States Served
51
Why 51? We count DC as a state
Avg Place Specialization
Strong

States with Loan Originations

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Top Metro Areas by Place Specialization Score

1
Midland, TX, TXMSA
Volume: 343Mix: 1.63%of portfolio
Place
Exceptional
2
Laredo, TX, TXMSA
Volume: 236Mix: 1.12%of portfolio
Place
Exceptional
3
Sherman, TXMSA
Volume: 177Mix: 0.84%of portfolio
Place
Exceptional
4
Williamsport, PA, PAMSA
Volume: 147Mix: 0.70%of portfolio
Place
Exceptional
5
Greenville, SCMSA
Volume: 653Mix: 3.10%of portfolio
Place
Exceptional
6
St. Joseph, MO, MO-KSMSA
Volume: 165Mix: 0.78%of portfolio
Place
Exceptional
7
Johnstown, PA, PAMSA
Volume: 100Mix: 0.47%of portfolio
Place
Exceptional
8
Dallas, TXMSA
Volume: 1,526Mix: 7.24%of portfolio
Place
Exceptional
9
Odessa, TX, TXMSA
Volume: 178Mix: 0.84%of portfolio
Place
Exceptional
10
Spartanburg, SC, SCMSA
Volume: 212Mix: 1.01%of portfolio
Place
Exceptional
Showing 10 of 49 metro areas

Top States by Place Specialization Score

1
TXState
Volume: 5,576Mix: 26.45%of portfolio
Place
Exceptional
2
SCState
Volume: 1,294Mix: 6.14%of portfolio
Place
Exceptional
3
WVState
Volume: 417Mix: 1.98%of portfolio
Place
Exceptional
4
MOState
Volume: 1,293Mix: 6.13%of portfolio
Place
Exceptional
5
NYState
Volume: 1,189Mix: 5.64%of portfolio
Place
Exceptional
6
KSState
Volume: 409Mix: 1.94%of portfolio
Place
Exceptional
7
OHState
Volume: 1,028Mix: 4.88%of portfolio
Place
Strong
8
NMState
Volume: 324Mix: 1.54%of portfolio
Place
Strong
9
WAState
Volume: 463Mix: 2.20%of portfolio
Place
Strong
10
AZState
Volume: 588Mix: 2.79%of portfolio
Place
Strong
Showing 10 of 47 states

How We Rank Lenders

Our rankings use a weighted average of scores across equally-weighted categories to evaluate lenders on a linear, raw performance scale.

Our Point System (Max 30 Points)

10
Pricing
Rate and fee competitiveness (33%)
10
Pull Through
Reliability in closing loans (33%)
10
Product
Specialization in the loan type (33%)
💎
Champion(80%+ = 24-30 points)
Superstar(60-79% = 18-23 points)

Data Integrity & Updates

Data is updated quarterly based on the latest HMDA filings and proprietary SafeRate analysis. All metrics are calculated using standardized methodologies to ensure fair comparison across lenders.

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The 4 PsRankings are calculated based on observed lender differences on closed loans across Pricing, Pull-through, Product, and Place.
No Pay to PlayLenders cannot buy their way to the top. Rankings are 100% earned.
HMDA 2024Built using publicly available originated loan data from the federal government.
Peer BenchmarkedPerformance is normalized and benchmarked against peer institutions.